Mailchimp Integration

What is MailChimp

MailChimp is one of the largest email platforms used around the world, supporting not only email marketing but automated strategy and segmented targeting to better improve communications with your customers.

MailChimp is one of the largest email platforms used around the world, supporting not only email marketing but automated strategy and segmented targeting to better improve communications with your customers.

What can MailChimp Do

If you are wanting a flexible email campaign designer, MailChimp will fit right into your workflow. Getting started is easy for beginners with their easy setup and ability to create professional campaigns.

The step-by-step email creation process ensures users factor in all elements of any email campaign to ensure it is as successful as possible. The additional drag and drop components allow you to create email marketing campaigns that fit in with your branding.

MailChimp’s price point makes them a popular email platform as it provides flexible options so that email campaigns can be easily created no matter how big or small the business. To fully utilize MailChimp’s capabilities, you can level up with their automation workflows and integrations to refine marketing strategies and capitalize on customer behaviour.

The expansive range of integrations with both eCommerce platforms, Social Media, CRMs and Event management platforms makes Mailchimp perfect for a range of business models. The easy-to-use yet extensive features makes this email system compatible for those wanting to simply send out a monthly newsletter to those wanting to strategically track visitors and capture customer information.

For eCommerce stores wanting to continue interacting with customers after transactions have taken place, MailChimp is the perfect addition to the sales process. Integrations with large eCommerce companies such as Shopify, Magento and Woocommerce allow MailChimp customers to create targeted campaigns to increase sales using their existing eCommerce data.

MailChimp offers these types of campaigns to help grow your eCommerce strategy as it enables opportunities for additional customer sales through product recommendations and abandon cart emails.

The in-depth reports generated as soon as each campaign is sent allows businesses to understand audience behaviour to continue improving the business’s strategic communications over time.

A few of our MailChimp clients

Key features

  • Ability to connect store to eCommerce platforms
  • Flexible designs
  • Wide range of marketing automations
  • Analytics & reporting on campaigns and automations
  • Mobile apps for email flexibility
  • Integrations with apps and services
  • Complex API documentation

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