Lifecycle Optimisation

Optimise automation sequences

The journey doesn’t end once you have marketing automation sequences in place – the next stage is maximising your returns by testing and optimising the variables like triggers, timing and content.

Designing the right optimisation process is complex and requires a rigorous understanding of marketing, statistics and your particular audience to ensure you get reliable results that make a meaningful difference to your business.

This takes expertise, time and resources that can be difficult to find in-house when you need to focus on running your operations. Our team of experts will manage the ongoing optimisation process for you and deliver great results with minimum effort from you. We operate as an extension of your team so you can focus on your business.

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Thanks to the custom integration we developed, Gold World now have almost unlimited potential to optimise their email marketing automations.
Read the full case study.

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